Good reasons for a relaunch

Long waiting times and difficult-to-use website navigation hinder success in the long term. However, an outdated CMS not only makes it more difficult to use, but can also increase the risk of hacker attacks due to the lack of compatibility of individual extensions with updates and the absence of new updates.

Is the look of your web store no longer up to date? If this point goes hand in hand with the age of your CMS, a lack of responsiveness and consequently technical restrictions, the web design is definitely a good reason to relaunch your website.

A company brand relaunch is often accompanied by a complete website relaunch. An adapted website is definitely an advantage for successful image building and the introduction of new products and services.

Successful website migration with DREIKON Relaunch consulting from a professional

Once the decision has been made to completely overhaul your website, the next step is the planning process: What should your website look like in the future? What are your requirements in terms of functionality? What about the content? A website relaunch is a complex undertaking and requires precise preparation and execution. It is not uncommon for such projects to fail due to an ill-considered structure, poorly functioning web design and lost visibility, traffic and conversions.

With relaunch consulting from DREIKON, you are always on the safe side. From the planning and creation of structure and web design to the final relocation of existing and newly created content, we are happy to take on every task that arises during a website relocation and guarantee you a smoothly functioning process.

How our relaunch consulting works

With our all-encompassing relaunch consultation, from defining the basics and requirements to the go-live, we are happy to take care of all steps of the relaunch process and drastically minimize possible risks that often occur during a relaunch:

Discussion of the basics (choice of CMS, ideas & specifications, consideration of the target group, etc.)
Carrying out an SEO audit
Creation of the website structure
web design
Web development
Content creation
Content maintenance
SEO-compliant relaunch

Do you only need support in one of the areas listed below? Of course, you can also take advantage of our relaunch consulting services for only some of the areas listed below.

Qualified & excellent

Your advantages with relaunch consulting from DREIKON

We work as a content marketing agency as well as an SEO agency, have in-depth knowledge of content management systems and are experts in websites and internet presences. We therefore know what is important in a relaunch and can identify and avoid obstacles well in advance thanks to years of experience. At DREIKON, we not only take care of the technical development and go-live of your new website, we are directly involved in the relaunch process from the very beginning, thus guaranteeing a seamless integration of all our service areas.

SEO relaunch advice: the possibilities of a relaunch

When it comes to SEO, a relaunch offers the opportunity for a clean new start. Say goodbye to legacy issues such as structures that have become complicated over time and orphaned pages and concentrate on the essentials.

What does SEO support for a relaunch involve?

Our aim is to get your visibility and traffic through the relaunch without serious losses and ultimately to ensure an increase in these areas. We therefore take SEO aspects into account right from the start of the project. The basis for a smooth relaunch is an audit of all pages in order to identify SEO-relevant pages and decide on their optimization or elimination. Based on this, we create the structure of the website, which represents the basic framework of your web presence.

Loss of visibility after relaunch?

Have you relaunched your website on your own without professional advice or did your chosen agency not do a good job? We are there for you if your relaunch has failed. As experts in relaunch consulting, we are your savior in need and will take care of quickly restoring your visibility and rankings to the desired level.

Do you need professional support with your relaunch?

We will be happy to advise you during your relaunch. Of course, you can also make use of only some of our relaunch consulting services. We will identify the required services in a non-binding meeting. We look forward to hearing from you!

Requirements for a successful relaunch

Content is king. How well or poorly your website ultimately performs depends, among other things, on the content provided. Only if it is informative, unique and relevant will it contribute to the success of your website.

Beginning with a good URL structure, through the choice of relevant keywords to the correct entry of relevant content including metadata, all SEO aspects - both technical and on-page - contribute to the success of a relaunch.

A responsive web design is the standard. In addition to an appealing look, the web design must first and foremost be functional and easy to use. Users are demanding and expect attractive and easy-to-understand websites that guide them quickly to their destination.

Would you like to integrate third-party systems on your website? When programming your new website, the integration of required APIs must not be neglected. To ensure smooth integration, this must be planned in from the outset.

The requirements you have for your future website will determine which CMS is right for you. In addition to functions for the user, the need for interfaces and extensions must also be taken into account. As a content management agency, we are familiar with various CMS, but primarily with ProcessWire.

To get your website up and running, you need to choose a hosting service provider that is responsible for storing and providing your data, protecting you from possible hacking attacks and delivering the website quickly.

What our customers say about our relaunch consulting

DREIKON has successfully advised and supported us from day one in the realignment of our GÖCKENER website. The goal was to move away from a pure product presentation to being perceived as a problem solver and specialist. Thanks to the outstanding work of DREIKON, we have succeeded in this. The appealing design paired with the choice of the right keywords, call-to-action elements and cleverly implemented SEO have led to significantly more success for us. After the relaunch, we were able to increase our customer inquiries by around 30% and gain some well-known customers.

Petra Schlamann, Göckener